The ABCs (and DEFs) of Omnichannel Retail Marketing
by Jennifer Barham Last February, an ice storm completely shut down my city for a few days. When the sun came out and the temperature
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Through The Eyes of The Customer
Visual Merchandising While visiting the average retail store, there are some standard practices that jump out to help customers navigate the store and find what
The Importance of Being Loyal
By Jennifer Barham Loyalty is a word we hear a lot about in the retail business. We might employ a customer loyalty rewards program; we
22 Online Retail Stats to Inform Your 2022 Brick & Mortar Marketing
More than 263 million American consumers shop online – 80% of the population – and this number is projected to climb to 291.2 million by
22 Retail Trends to Watch in 2022
Recently, we published a blog post on the coming year’s still-burgeoning online retail growth. A quick scan through those statistics and you might be quaking
New Year’s Resolutions for Retail Marketing Success in 2022
Ringing in a new year always brings with it such hope, such possibility, such expectation, and an opportunity to say “adieu” to the old (Good
Rising Retail Marketing Trends Going Into 2022
Even though we have thankfully made it through 2021, we are still coming out of the woods in a lot of ways. Marketing-wise, these past
Retailing is a turbulent place to live and work these days. As you learn to know your customers more, you want to be able to tailor make your outlet to match their wants. Here is a compilation of ten basic starting points you can work with to get the creative juices flowing for a fresh look and launch some new possibilities.
Key Takeaways Include:
